Great Music or Great Marketing? Experts explain Adele’s “Hello”

Adele’s new song “Hello” has been a phenomenal hit around the world. We asked five experts on music theory and analysis to give their opinions on what’s responsible for the massive success of “Hello”.
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Great Music or Great Marketing? Experts explain Adele’s “Hello”
Adele’s new song “Hello” has been a phenomenal hit but opinions are divided about whether it’s music or marketing which is responsible for its success.

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